Smartbaits is a fishing lure company with a unique revolutionary color changing technology offering an innovative solution to help anglers catch more fish. Using a patented color change technology that enables our fishing lures to change colors at different water temperatures.
When a Smartbaits lure is cast into the water and it moves through different temperature ranges it will change color, and this color change process is designed to alert fish that there is activity in the water Once the lure has fully changed color (a quick and continual process as the lure moves through different water temperatures) then it will appear to be wounded and bleeding and the fish will attack the lure.
To learn more about how smartbaits work view our Frequently Asked Questions area.
Activated by water temperature, Smartbaits lures have the remarkable ability to imitate live, bleeding prey fish as they move through fluctuating water temperatures.
After many tests, our line up of color changing softbaits have shown that they will out fish the competition every time. Our softbaits go through multiple color changes attracting fish to strike.
Our glowbaits will glow for hours after minimal exposure to sunlight or artificial light. No need for recharging after a few casts.
When I first heard about Smartbaits I was skeptical. After 40 years in the Fishing industry, I had never heard or seen anything quite like this before.
However, the idea of color changing baits fascinated me. Then the more I thought about it the more it started to make sense that they would catch more fish.